Zona hits the market as the first Angolan Hard Seltzer, produced from Okavango water, with a touch of alcohol and flavoured with Mango, Passion Fruit and Lime + Yuzu.
We created the concept ‘Novidade na Zona’ (New in Zona), with unique visuals where the fruit and freshness of this new drink are the centre of the idea.
A campaign with strong appetite appeal, present in various point-of-sale media, which seeks to generate curiosity about this tasty novelty and encourage Angolan consumers to try it.
